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From Push Carts to Playstores: Shifting Consumer Trends in Grocery Retail Industry Amidst COVID-19

While the consumers have been cutting back on most of their purchases during the COVID-19 outbreak, grocery retailers are winning out. The overwhelming demands for grocery shopping which started with ‘panic buying’, now appears as a logical consumption strategy to survive in the lockdown. The impact in consumer sentiment is highly noticeable in the grocery […]
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